COMING SOON

Merlins Roots

Merlins began its journey in 1998 with the launch of its energy drink, co-promoting alongside NBC's two-part movie Merlin at the iconic 30 Rock in New York.

Building on this momentum, Merlins enterted the world of motosports by teaming up with former Formula 1 Ferrari driver Stefan Johansson for the 24 hours of Le Mans. Merlins became the principal sponsor of Johansson's racing team, American Spirit.

This iconic photo of Johansson, featuring the Merlins Energy Source branding prominently displayed on his racing helmet, captures the brand's deep connection with high-performance sports and excellence.

Merlins Sports Entertaiment 

Merlins Sports Entertainment , is coming soon.We are a team of people who have a passion for sports. We seek to hold ourselves and those we work with to the highest standards of ethics, reliability and convection. We strive to follow through on what we say we can do. We are entrepreneurs and we want to help team owners to unleash their creative energies that can ultimately change the sports industry.

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Merlins Mission

Our teams and creative partners goal is to work with iconic sports teams and organazations expanding their brands by creating a magical adventure, to immerse their fans in the teams history. We immerse you in the magic of sports.

We immerse you in the magic of sports