Act 2: Innovation
At the 50th anniversary of the Toronto International Film Festival,
set against the backdrop of The Ritz-Carlton Toronto…
Merlins moved differently.
We chose the INEOS Grenadier —
a vehicle engineered from heritage, reimagined for modern performance.
A philosophy that mirrors what we are building with
Merlins Energy Source.
INEOS has built its reputation through sport and innovation —
including its relationship as part owner of the Mercedes Formula 1 team.
Merlins has long lived within that same world.
From Ferrari… to Benetton… to Renault…
our story has always been connected to performance at the highest level.
But this was not just about arrival.
It was about creation.
Inside the INEOS Grenadier,
Merlins transformed the vehicle into a moving studio —
capturing conversations, stories, and ideas in motion.
Among them, voices connected to actor Patrick Dempsey’s upcoming FOX series Memory of a Killer.
A fitting connection — as Dempsey himself remains forever linked to the world of racing through Ford v Ferrari.
This is where storytelling meets innovation.
Where heritage meets the future.
And this is only the beginning.
More episodes and moments captured inside the INEOS Grenadier
are yet to come.
Podcast from INEOS Grenadier